Study of reading habits 1989 - Gästrikland

SND-ID: snd0477-1. Version: 1.0. DOI: https://doi.org/10.5878/002499

Is part of collection at SND: Local study of reading habits

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Associated documentation

0477q.pdf (671.53 KB)

Citation

Creator/Principal investigator(s)

Lennart Weibull - University of Gothenburg, Department of Journalism Media and Communication

Research principal

University of Gothenburg - Department of Journalism Media and Communication

Description

This survey forms part of a series of local readership studies undertaken within the research program ´Dagspresskollegiet´. The surveys deals with the relation toward dailies and media in general, and toward the local paper in particular. There are questions about the use of media, dailies read, and what kind of news paper content one reads. This survey is mainly a replication of a survey conducted in the same five municipalities in 1986.

Data contains personal data

Language

Swedish

Method and outcome

Unit of analysis

Individual

Population

Individuals aged 15-75 years and residing in Gävle, Hofors, Ockelbo, Sandviken and Älvkarleby municipalities

Time Method

Longitudinal: Trend/Repeated cross-section

Sampling procedure

Probability: Simple random

Time period(s) investigated

1989-11-01 – 1989-12-01

Data format / data structure

Numeric

Data collection

Mode of collection: Self-administered questionnaire: paper
Time period(s) for data collection: 1989-11-01 – 1989-12-01
Data collector: University of Gothenburg, Department of Journalism Media and Communication
Source of the data: Population group

Geographic coverage

Geographic spread

Geographic location: Ockelbo Municipality, Hofors Municipality, Gävle Municipality, Sandviken Municipality, Älvkarleby Municipality

Administrative information

Responsible department/unit

Department of Journalism Media and Communication

Topic and keywords

Research area

Political behaviour and attitudes (CESSDA Topic Classification)

Social sciences (Standard för svensk indelning av forskningsämnen 2011)

Media studies (Standard för svensk indelning av forskningsämnen 2011)

Media (CESSDA Topic Classification)

Leisure, tourism and sport (CESSDA Topic Classification)

Keywords

Internal politics

Publications

Severinsson, R. (1991) Tidningsvanor i Gästrikland. Presentation av en läsarundersökning. Work report no. 9. Göteborg: Department of Journalism and Mass Communication.

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