Since 1986 the research project ´Samhälle Opinion Massmedia´ (SOM) has been carrying out an annual nation-wide survey of Swedish opinions. This is accordingly the eleventh survey in this series. The questionnaire was divided into six subject fields: mass media; politics and society; Sweden´s relations to the rest of the world; energy, nuclear power and environment; leisure; and background. Most of the questions are replications of questions asked in one or several previous SOM-surveys. New media questions dealt with how often the respondent read local advertisement papers as well as daily papers on the internet. The respondent also had to state if a number of statements corresponded with qualities held by the morning and evening papers the respondent used to read, and to indicate if criticism directed towards daily papers could be applied on papers read by the respondent. Respondents were also asked about their opinion on the function of democracy in Sweden, attitudes towards proposals how to reduce unemployment, and to give their opinion on the possibility to reduce unemployment by 50 percent until year 2000. Furthermore the respondents had to rank the most important and second most important goals for Sweden to work towards during the coming ten years. Respondents were also asked if they could consider to undertake political assignments for the political party they sympathize with. Other questions dealt with qualities possessed by three different political parties and their party leaders as well as by three different mass media; attitudes towards referendum held in certain issues as well as general attitudes toward referenda; and different group´s influence on programs supplied by the non commercial television channels as well as the commercial channel TV4. Respondents had to state if they believed one in general can trust most people, they also had to tell how satisfied they were with their own life, and to tell their knowledge of foreign languages.

Purpose:

The main purpose of the surveys is to establish time series that enable researchers to analyse how various changes in society affect people's attitudes and behaviour. Show less..

Data contains personal data

Language

Swedish

Method and outcome

Unit of analysis

Individual

Population

Individuals aged 15-80 years and residing in Sweden

Time Method

Longitudinal: Trend/Repeated cross-section

Sampling procedure

Probability: Simple random

Time period(s) investigated

1996 – 1997

Variables

547

Number of individuals/objects

1779

Data format / data structure

Numeric

Data collection

Mode of collection: Self-administered questionnaire: paper
Time period(s) for data collection: 1996-09-30 – 1997-01-28
Data collector: Gallup
Instrument: Questionnaire
Sample size: 2841
Number of responses: 1779
Non response size: 1062
Source of the data: Population group

Geographic coverage

Geographic spread

Geographic location: Sweden

Lowest geographic unit

County (NUTS 3)

Highest geographic unit

Country

Administrative information

Responsible department/unit

SOM Institute

Topic and keywords

Research area

Energy and natural resources (CESSDA Topic Classification)

Environment and conservation (CESSDA Topic Classification)

International politics and organisations (CESSDA Topic Classification)

Political behaviour and attitudes (CESSDA Topic Classification)

Social sciences (Standard för svensk indelning av forskningsämnen 2011)

Political science (Standard för svensk indelning av forskningsämnen 2011)

Media studies (Standard för svensk indelning av forskningsämnen 2011)

Media (CESSDA Topic Classification)

Leisure, tourism and sport (CESSDA Topic Classification)

Keywords

Mass media, Population migration, Energy, Environment, Unemployment, European union, Political interest, Local government services, Nuclear energy, Newspaper readership, Membership, Newspapers, Television channels, Languages, Television advertising, News, Television news, Television programmes, Energy policy, Radioactive wastes, Journalism, Risk, Referendums, Financial markets, Terrorism, Internal politics, Political parties, Political leaders, Clubs, Leisure time activities, Refugees, Public health risks, Wind energy, Environment policy, Radio listening, Cors

Publications

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Holmberg, Sören & Weibull, Lennart (eds.) (1997) Ett missnöjt folk? : SOM-undersökningen 1996. SOM report no 18. Göteborg: SOM Institute. ISBN 91-972694-5-X.
Libris | SOM Institute publications
ISBN: 91-972694-5-X
ISSN: 0284-4788

Oscarsson, Henrik (ed.) (2003) Demokratitrender. SOM report no. 32. Göteborg: SOM Institute. ISBN 91-89673-02-6.
SOM Institute publications | Libris
ISBN: 91-89673-02-6
ISSN: 0284-4788

Holmberg, Sören & Weibull, Lennart (eds.) (2004) Swedish Trends 1986-2004. Göteborg: SOM Institute.

Berg O. (2008) Attityder kring kärnkraft i Sverige : en studie av förändringar i attityder från folkomröstningen 1980 fram till år 2006. C-uppsats, Kulturgeografiska institutionen, Uppsala universitet

Oscarsson, H. (1998) Den svenska partirymden : Väljarnas uppfattningar av konfliktstrukturen i partisystemet 1956-1996. Göteborg : Department of Political Science. ISBN: 91-628-3000-7.
Libris
ISBN: 91-628-3000-7
ISSN: 0346-5942

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Published: 2011-01-14

Last updated: 2024-09-25